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Marketing

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First Augmented Reality Game Icon We all have heard the name of Pokemon Go, right? Developed by Niantic, this game has defined a new …

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I grew up in a family of a serial entrepreneur, we had forestry business, demolishing business, made one of the best craft beers in …

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  Burger King Ad that Borrowed the Internet We decided to check what happens on the internet in the real time (today) and play …

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After this article I probably would never be working for Microsoft, (I know that dudes and dudettes at marketing intelligence see this post) but …

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I got a chance to drive in many different countries and overall, I’m very proud that most of my driving habits are obtained in …

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Introduction Now some might disagree, but not everything in marketing or advertising is new and original; Far from it. Plenty of execs steal the …

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Editors Comment: Chinwe was one of the first to join 2FI in our quest to produce better digital content for clients worldwide. One of …

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“To know your future you must know your past”  George Santayana Introduction I was a fan of “Mad Men” for a while, it seems …

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Introduction From out of nowhere everyone started talking about Eicom, or actually about their massive re-branding with Eir. Must say it was brilliant to …

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Prologue First of all, big thanks to a few people who are making sure young, diverse and vibrant entrepreneur scene in Limerick stays that …